DANONE - ‘Corporate Affairs’

THE CHALLENGE

Danone Ireland wanted to present a recap of their 15 year partnership with Barnardos, to Danone Global. An opportunity arose to present this via a video piece at a global conference. Edelman approached Headcase to help write and produce the piece.

THE RESPONSE

With a detailed background on the partnership and history, Headcase set to writing and producing a piece that would effectively summarise the partnership to the business stakeholders, whilst doing so in an engaging and emotional way - and in under 3 minutes..

The video was warmly received and helped the partnership win an award in best practice CSR.